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Marketing Manager job at Uganda Tourism Board | Apply Now
Are you looking for Marketing jobs in Uganda 2024 today? then you might be interested in Marketing Manager job at Uganda Tourism Board
Kampala, Uganda
Full Time
About the Organisation
The Uganda Tourism Board (UTB) is a government agency mandated to promote and market Uganda as a premier tourism destination, showcasing its rich biodiversity, diverse cultures, and unique attractions, including the renowned mountain gorillas and the source of the Nile.
Established in 1994, UTB has gained national and international recognition for its strategic efforts in positioning Uganda as a must-visit destination in Africa, working closely with stakeholders in the tourism and hospitality industry to enhance visibility and competitiveness. With a collaborative and innovative work culture, UTB offers a dynamic environment for professionals passionate about tourism development, providing job opportunities in marketing, research, quality assurance, and destination management with flexible work arrangements to foster productivity and work-life balance.
The organization continuously evolves by leveraging digital marketing, sustainable tourism initiatives, and public-private partnerships to drive sector growth and enhance visitor experiences. Operating within Uganda and internationally through strategic engagements, UTB upholds core values of professionalism, integrity, inclusivity, and sustainability, ensuring responsible tourism that benefits local communities and preserves natural and cultural heritage.
As part of its corporate social responsibility, UTB promotes eco-friendly tourism, supports community-based tourism enterprises, and engages in conservation efforts to safeguard Uganda’s tourism assets for future generations. For more information, visit their official website at https://utb.go.ug/
Uganda Tourism Board (UTB) is a statutory organization established by Uganda Tourism Board Statute of 1994 and reconstituted in the Tourism Act 2008 with the following Statutory Objectives:
To promote and contribute to the Development of Tourism sector both within and outside of Uganda.
To coordinate with the Ministry responsible for Tourism and the private sector in the implementation of the National Tourism policy.
To carry out any other activities as are incidental or conducive to the attainment of the two objectives specified above.
Job Title
Marketing Manager job at Uganda Tourism Board
Uganda Tourism Board
Job Description
Oversee the development and implementation of Uganda’s tourism marketing strategy and destination Uganda brand manual in order to position Uganda as a tourism destination of choice in the world.
Duties, Roles and Responsibilities
Develop and coordinate the implementation of destination Uganda marketing strategy
Oversee the implementation and review of the destination brand strategy
Coordinate the development and implementation of advertising campaigns and activations in the domestic, regional, and international markets
Monitor marketing trends and conduct competitor analysis, collect and analyse data to maintain competitive advantage
SERVICES
COMMERCIAL
SERVICES
INDUSTRIAL
SERVICES
RESIDENTIAL
SERVICES
COMMERCIAL
SERVICES
INDUSTRIAL
SERVICES
RESIDENTIAL
SERVICES
COMMERCIAL
SERVICES
COMMERCIAL
SERVICES
COMMERCIAL
SERVICES
COMMERCIAL
SERVICES
INDUSTRIAL
SERVICES
RESIDENTIAL
Qualifications, Education and Competencies
Qualifications, Skills and Experience:
Bachelor’s degree in marketing, Mass Communication, Economics, Commerce, Business Administration, Tourism and Hospitality or other relevant degree from a reputable university.
Master’s Degree in any of the following disciplines: Economics, Business Administration, Tourism and Hospitality or Marketing
Professional marketing qualification as an added advantage such as the Chartered Institute of Marketing (CIM) or any other relevant professional qualification.
10 years’ experience with 5years in a senior management position in a reputable, large organization.
Skills
Excellent project management skills
Proven ability to develop marketing strategies and market intelligence briefs.
Ability to examine and study a target audience/ market segment to gather insights that inform the board’s marketing strategy and products
Ability to direct and guide marketing decisions with budgetary analysis
Excellent communication (verbal and written) skills
Excellent leadership skills.
How to Apply
Interested and eligible Ugandans who meet the above requirements are invited to apply. Application with detailed CV (with email, telephone contact and postal address), with copies of all academic certificates and transcripts, testimonials, past appointments copy of National identity card, contact details (telephone, postal and email addresses) of three competent referees should be sent by courier or hand delivery or by email to the address below:
Chief Executive Officer,
Uganda Tourism Board,
Plot 42, Rotary Avenue (Lugogo Bypass),
6th Floor Lugogo House,
P.O. BOX 7211 Kampala
TEL. +256 414 342196/7
E-mail: recruitments@utb.go.ug
Deadline: 15th November 2024 by 5:00pm
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