Fellowship Marketing & Recruitment Coordinator job at NFT Consult Ltd | Apply Now

Marketing Strategy, campaign development, and execution.

• Develop and implement a comprehensive marketing strategy informed by research to increase awareness of the Client Fellowship and drive recruitment efforts.

• Manage and optimize the Fellowship recruitment section of the website, ensuring it’s engaging, informative, and user-friendly for prospective fellows

• Collaborate with the Communication and Marketing Coordinator to set measurable goals and key performance Indicators for campaigns

• Develop creative campaigns that resonate with potential fellows, leveraging both traditional and digital marketing techniques

• Create engaging content for digital platforms (social media, website, email, print, newsletters, etc.), focusing on fellowship benefits, the application process, and success stories.

• Support the design of promotional materials like flyers, brochures, FAQs, application forms banners, etc. that communicate the benefits of the fellowship and the application process.

• Monitor, analyze, and report on the performance of marketing campaigns across digital platforms, using tools like Google Analytics, Facebook Insights, and others.

• Leverage data and insights to continuously optimize campaigns for better engagement and conversion rates.

University & Campus Outreach:

• Develop relationships with universities, secondary schools, and other educational institutions to promote the fellowship and recruit top talent.

• Organize and coordinate campus-based recruitment events, such as info sessions, webinars, career fairs, and fellowship presentations to increase awareness among students.

• Foster partnerships with student organizations, faculty, and career services to amplify outreach efforts.

Fellowship Recruitment and Selection Management:

• Oversee the full recruitment lifecycle, including identifying potential applicants, nurturing relationships, and guiding them through the application process.

• Implement strategies to engage potential applicants and convert interest into completed applications, ensuring a smooth and supportive candidate journey.

•  Collaborate with the Fellowship Recruitment Officers to ensure that applicants meet all eligibility requirements and are effectively screened and evaluated.

• Manage the Salesforce system to track, engage, and  communicate timely with prospective fellows throughout the recruitment cycle.

• Manage the interview and selection processes, including scheduling interviews, preparing materials, conducting interviews, assessments, and reference checks to ensure candidates meet the fellowship requirements.

• Review selection rubrics periodically by integrating feedback from learning loops.

• Provide ongoing support and information to applicants, addressing questions and ensuring a positive experience throughout the recruitment process.

Data-Driven Decision Making & Reporting:

• Track and analyze recruitment metrics, including application numbers, conversion rates, and campaign effectiveness for every recruitment cycle, to assess and optimize strategies.

• Provide regular reports to senior leadership on marketing and recruitment progress, including insights and recommendations for improving the outreach and selection process.

• Use insights from data to continually refine marketing and recruitment tactics and the selection process to ensure maximum outreach and impact.

Partnership and Stakeholder Engagement:

• Collaborate with internal teams, including Fellowship Recruitment, Communications, and Alumni Relations, to ensure alignment and coordination in marketing and recruitment efforts.

• Build and maintain relationships with external partners, including universities, secondary schools, NGOs, and other networks, to promote fellowship recruitment opportunities.

• Represent the client at relevant events, and speaking engagements to further build the program’s visibility and attract top candidates.